Just as focusing solely on being happy won’t make you happy, focusing solely on creating a quality experience won’t deliver that experience. Happiness is a by-product of living life in sync with your core values. So is creating and delivering a quality experience. It is a lifestyle, not a destination.
Real Estate Brokers Need To Create Thick Layers Of Value
The most dynamic challenge real estate brokers face today is NOT about changing their business model; it’s about improving the way in which they execute their existing model.
Google Is Not An Oracle – Yet
I predict our predictive future is closer than we think and that Google and others will get scary good at it. Why? Because we are willing to share everything.
The Loss Of Group Identity And Its Impact On REALTORS®
Differentiation in hard in a service industry like real estate. People can’t test drive your product before buying, like they can a car. They can’t sample it at a supermarket on Saturday morning. They can’t try it on. How do you get the consumer to have an experience with you before purchase?
Values, Brand, And The REALTOR® Code Of Ethics
Mike Pennington added an “interesting” comment to yesterday’s post highlighting the difference between values and ethics as it relates to values-based leadership. He said, “This confusion is especially true in professions where there is a written ‘Code of Ethics.’ Many times it ‘seems’ that the most successful are the ones who follow the code least often.” […]
Community Is Not The Goal – The Presentation
I am not sure what it is about the timing of CRS. My three CRS events have come at two different times of the year. The first CRS I went to was in, I think it was in Vegas, and it was in the Summer. Is that correct? How many of you were at that […]