Jeff Turner

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Why Humaneering Is A Competitive Strategy

December 7, 2025 By Jeff Turner 1 Comment

Why Humaneering Is A Competitive Strategy

Humaneering: If AI owns the screen, humans must own the room. As “Emotion AI” begins to simulate care and responsiveness better than distracted humans can, our competitive advantage shifts almost entirely to unmediated spaces. Discover the three layers of Humaneering (Presence, Attention, and Meaning) and why they are the key to winning the battle for trust in an artificial age.

Filed Under: Humaneering Tagged With: artificial intelligence, artificial intimacy, humaneering, strategy, technology

Listening As Strategy – The Speech

September 27, 2013 By Jeff Turner 2 Comments

Brian Copeland: So this guy plays in real estate because he loves us, and he’s going to show you his heart today in his session, and I want you to give a very warm welcome to one of my favorite speakers in America, Mr. Jeff Turner. Jeff Turner: So what do you do after that? […]

Filed Under: Listening Tagged With: listening, social media, strategy, values

Sex And Real Estate And The Future Of The Industry

March 3, 2012 By Jeff Turner 10 Comments

Buying and selling a home is an emotional experience. It’s not about information. It’s not about data. If you’ve ever bought or sold a home, this shouldn’t be a surprise to you. Searching on the Internet for a house may be about information, at first, but the act of actually BUYING the home is not. […]

Filed Under: strategy Tagged With: brokerage, data, future, Real estate, sex and real estate, strategy

House As The Perfect Mother: Sex And Real Estate

March 2, 2012 By Jeff Turner 7 Comments

We  want to love our houses. It’s hard to question that.  In The House As Beloved, we looked at how we fall in love with houses and how this reality could not be ignored, either by buyer’s agents or seller’s agents. Both have a specific role to play in protecting their clients from the negative […]

Filed Under: Behavior Tagged With: home, mother, Real estate, sex and real estate, strategy

Why You’re Not Winning At Social Media

February 29, 2012 By Jeff Turner 5 Comments

Social media is not hard to understand. Of course, if you read the Wikipedia definition, it makes it seem hard to understand. “Social media is media for social interaction as a super-set beyond social communication. Enabled by ubiquitously accessible and scalable communication techniques, social media has substantially changed the way organizations, communities, and individuals communicate.” […]

Filed Under: Social Networking Tagged With: content, social media, strategy, winning

Smart Content Strategy And A Good Night’s Sleep

February 17, 2012 By Jeff Turner 5 Comments

Content Is King Graphic by Jeff Turner

“If your business has a smart content strategy, you never have to worry about what Facebook does. Sleep well.” –  Brian Clark – @copyblogger I think we’d probably all like to sleep well at night. I know I do. And we’d probably like to end each day with the feeling that the actions we took that […]

Filed Under: strategy Tagged With: content, marketing, strategy

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