Jeff Turner

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Sex And Real Estate And The Future Of The Industry

March 3, 2012 By Jeff Turner 10 Comments

Buying and selling a home is an emotional experience. It’s not about information. It’s not about data. If you’ve ever bought or sold a home, this shouldn’t be a surprise to you. Searching on the Internet for a house may be about information, at first, but the act of actually BUYING the home is not. […]

Filed Under: strategy Tagged With: brokerage, data, future, Real estate, sex and real estate, strategy

House As The Perfect Mother: Sex And Real Estate

March 2, 2012 By Jeff Turner 7 Comments

We  want to love our houses. It’s hard to question that.  In The House As Beloved, we looked at how we fall in love with houses and how this reality could not be ignored, either by buyer’s agents or seller’s agents. Both have a specific role to play in protecting their clients from the negative […]

Filed Under: Behavior Tagged With: home, mother, Real estate, sex and real estate, strategy

The House As Beloved: Sex And Real Estate

March 1, 2012 By Jeff Turner 13 Comments

Your heart is intertwined with your home. “I’m sure that people end up working as Realtors for many different reasons,” Heather Elias wrote, “but for me, the reason I enjoy my job so much is that I know how deeply your heart is intertwined with your home. In the end, buying or selling a home […]

Filed Under: Behavior, Featured Tagged With: marketing, Real estate, selling, sex

Why You’re Not Winning At Social Media

February 29, 2012 By Jeff Turner 5 Comments

Social media is not hard to understand. Of course, if you read the Wikipedia definition, it makes it seem hard to understand. “Social media is media for social interaction as a super-set beyond social communication. Enabled by ubiquitously accessible and scalable communication techniques, social media has substantially changed the way organizations, communities, and individuals communicate.” […]

Filed Under: Social Networking Tagged With: content, social media, strategy, winning

Chasing The Shiny Now

February 24, 2012 By Jeff Turner 6 Comments

Eyejot Still Rocks Hard

Everyone loves the shiny new. It’s true for technology, gadgets and software tools for sure. And it’s been equally true of social tools and social networking sites for several years now. Every new site launch gets hyped on Mashable and Techcrunch, every move is scrutinized. We don’t want to miss the opportunity to be in […]

Filed Under: Behavior Tagged With: behavior, shiny objects, social media, technology

Pinterest Is Still Enabling Piracy

February 21, 2012 By Jeff Turner 41 Comments

In response to cries of copyright abuse, Pinterest announced a “fix” for the copyright concerns. “To thwart any lawsuits in the making, the much talked-about startup is giving disgruntled site-owners a way to stop piracy before it starts by blocking their images from showing up on Pinterest,” Jennifer Van Grove wrote on VentureBeat. The headline? […]

Filed Under: Behavior Tagged With: copyright, creative commons, pinterest

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