Our distractions are real. But distractions are are not unique to us or to our time. Our challenges are not greater. Our challenges are simply different. And the key to success in the face of those distractions is the same as it ever was – focus.
While I’ve attempted to make strong statements about the ineffectiveness of social media for advertising, I have never come close to nailing it as hard as Mr. Hoffman nails it in his presentation at Advertising Week Europe.
Fearing this might just be a publicity stunt designed to gain attention, despite the founder’s claims otherwise, I wasn’t going to write about this today. Providing this idiocy with more attention, even negative attention, might just help the founders raise the funding from Silicon Valley they are apparently seeking. But I decided to write anyway.
Today, I’m renewing my commitment to live the values of respect and diversity. If you share these values, I invite you to join me.
Two years ago I argued that Facebook Is Not The Internet, Nor Should It Be. The last few days of furor surrounding a very well written “Dear John” letter from Eat24 to Facebook (a beautiful piece of content marketing if I’ve ever seen one) has certainly proven that many are now awakening to this fact. […]
Last week I wrote a brief “history” of my relationship with Twitter over the past seven years. As a result, I let myself meander down memory lane a bit on and recall what Twitter “felt” like back in 2007. Because there were fewer people on Twitter then, it was easier to connect with someone, to […]