I was updating plugins this morning on this blog, because that’s what responsible people do, and noticed that I hadn’t written here in a while. I also noticed there was an unpublished post in draft. It was from March of 2014. Would I write it differently today? Probably. There’s likely reason I didn’t post it. I have no recollection of why. I decided just to hit publish without editing, except for this intro. Let’s just call it a visit from a ghost of my blogging past. 🙂
This video is a classic scene from The Matrix.
We’re living in a version of the matrix.
The result of the introduction of new technologies is a change in what we perceive as real. We begin to see the world differently than we did before the launch of the technology. It’s inevitable. “Embedded in every tool is an ideological bias,” Neil Postman wrote in Technopoly, “a predisposition to construct the world as one thing rather than another, to value one thing over another, to amplify one sense or skill or attitude more loudly than another.” Twenty years from now, we are likely not to recognize this world we live in today.
This movie scene came up in a casual business conversation the other day. “There is no spoon,” was said in joking as we discussed the relative merits of a pitched product. It struck me that in our version of the matrix our spoons are the shiny objects peddled to us as the next thing we can’t live without, or that without which our businesses won’t survive. We are in a constant state of barrage about the wonders of technology, the internet, etc. And most of these have only marginal relevance to the quality of our businesses, let alone our lives.
The truth is, there are no shiny objects. And we should be bending them as we see fit, not being bent by them.
But you knew that already.