Jeff Turner

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What Happens Once We Forget We’re Creating Content?

March 17, 2011 By Jeff Turner 2 Comments

If Web 2.0 was the moment when the collaborative promise of the internet seemed finally to be realised – with ordinary users creating instead of just consuming, on sites from Flickr to Facebook to Wikipedia – Web 3.0 is the moment they forget they’re doing it.  via SXSW 2011: The internet is over “Web 3.0 […]

Filed Under: Commentary

Chasing The New Is Getting Old

March 14, 2011 By Jeff Turner 13 Comments

Only when an innovation is dead can the real work begin. That’s when people who are seeking leverage get to work, when we can focus on what we’re saying, not how (or where) we’re saying it. via Seth’s Blog: Bring me stuff that’s dead, please. In the past, I’ve been guilty of being part of the […]

Filed Under: Commentary Tagged With: amplify, blogging, doing, technorati

The Flaw in Zuckerberg’s “One Identity” Vision

March 12, 2011 By Jeff Turner 5 Comments

“Having two identities for yourself is an example of a lack of integrity.” – Mark Zuckerberg | via Facebook Comments Expose a Flaw in Zuckerberg’s Vision. Of course, this assumes that your two identities don’t share the same level of integrity, which is a bad assumption. I approach business conversations with the same level of integrity […]

Filed Under: Commentary Tagged With: authenticity, comments, Facebook, identity

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