Jeff Turner

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Take Care When Playing Games Designed To Play You

March 7, 2013 By Jeff Turner 1 Comment

We are living in the golden age of “gamification.” Despite my openly expressed concerns for our culture’s infinite appetite for distraction, I’m a fan of gamification. Gamification, as Taige Zhang states, “leverages our natural desire for competition, achievement, status, reward, self-expression, altruism, and completion.” Done well, it helps promote user engagement and has been linked […]

Filed Under: Featured, Social Networking Tagged With: games, gamification, klout

Klout, IQ and Reification – Why Trying To Measure Influence Is Dangerous

August 27, 2012 By Jeff Turner 18 Comments

“Klout matters to employers.” When I read that bold headline in Todd Bacile’s post,  Florida State University class using Klout to determine student grades, I had a visceral reaction. Why? First, because Klout really only matters to a very small percentage of employers in a niche of the business world, and second, because I wouldn’t […]

Filed Under: Commentary, Featured, Social Networking Tagged With: behavior, klout, science, social media, technology

Deleting My Klout Profile: My Only Regret

December 23, 2011 By Jeff Turner 23 Comments

Last month I deleted my Klout account. The deletion of my account was a protest of sorts. My goal was not to get others to delete their Klout profile, but to make a statement about behavior. I believed then and I still believe that Klout has negatively “changed the way some people behave on Twitter […]

Filed Under: Commentary Tagged With: influence, klout, twitter

Empire Avenue Was Never A Highway For Influencers

November 23, 2011 By Jeff Turner 4 Comments

Jeremiah Owyang – @jowyang Empire Avenue: Was once a highway for influencers, yet now an infrequently travelled back alley. What happened? I have a massive amount of respect for Jeremiah Owyang. So when I read this tweet, it struck me in an odd way. Perhaps he was just trying to create an interesting turn of […]

Filed Under: Commentary Tagged With: empireavenue, klout, silly games

Why I Deleted My Klout Profile

November 16, 2011 By Jeff Turner 47 Comments

Jeff Turner Klout Score 65

If you need to look at my Klout score to determine if I have influence, I don’t. If you need to look at my Empire Avenue stock price to determine if I have value, I don’t. And if I have to ask you to vote for me to be on someone’s list of influential people, I […]

Filed Under: Featured, Social Networking Tagged With: influence, klout, social media, Social Networking

Up For A Game Of Klout?

August 8, 2011 By Jeff Turner 41 Comments

If you’ve been using your Klout score to tout your online influence, this post is for you. If you’re putting your Klout score on your resume, this post is for you. If you’re a social media guru telling people to go sign up for Klout immediately, this post is for you too. I want to say this as […]

Filed Under: Featured, Social Networking Tagged With: game, influence, klout

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